What is Quora and how does it work?

Quora is a highly ranked platform for asking and answering questions. It seems to do well for many search queries.

The questions vary from professional ones that demand a lot of experience and knowledge, to personal, funny, and even confusing questions anyone might have.

This Mountain view, California based application is a destination where users can collaborate by editing questions and commenting on answers that have been submitted by the other users. As of 2020, the official website was visited by 300 million users a month.

So how does Quora exactly work?

Participating in Quora is easy. One just needs to register with Quora and then start answering questions.

The site is largely self-moderated in that good-quality answers get upvoted, and poor answers are downvoted.

Site members at Quora can also report responses that are abusive or spammy.

There are moderators at Quora who review reported answers.

The moderators at Quora are said to be employees or subcontractors.

One of the things where Quora can highly be used is for Marketing. It’s an extremely smart place for marketers.

If you’re in marketing, you might want to try using Quora as a valuable traffic source. By answering questions in your niche and inserting links to your blog or landing page, you can grow your traffic and improve your brand awareness.

If you answer questions regularly and your answers are of great quality, you can become a top writer. As a top writer, your answers can be added to the Quora Digest mailing list and people who are subscribed to the topic you’re active in will receive an email with your answer.

There are many more ways how Quora can help you, and you can help others on Quora. There is always more to learn here. Check it out now.